When communities become toxic
The Olympics remind us that fierce competition and mutual respect can coexist. Somewhere along the way, tech forgot that.
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Developer marketing for startups: the no-budget playbook
You don't need a big budget to market effectively to developers. Here's how early-stage startups can build awareness, drive adoption, and compete with well-funded competitors.
Read the postAI Prompt: From Meetups to Mega‑Conferences
Most developer events fail because marketers plan them like sales conferences. They book flashy venues, hire motivational speakers, and wonder why developers don't show up or engage.
Read the postCrisis management
Outages, viruses, billing errors, and more. Be prepared today for things to go wrong with your product tomorrow. Sunny days are always the best days to buy an umbrella.
Read the postHow to build an amazing developer community, from scratch!
If I had a dollar every time an exec or CEO asked me to "build a developer community," I'd have a lifetime supply of dollar bills and a headache from rolling my eyes. Not to contradict the title of my...
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